UserPersona
“Imagine you’re a junior or senior in college: you have a pretty set friend group already and have a lot of fun with them, but during the school week you’re all very busy and it’s hard to organize hangouts. You’ve been at this school for many years and are starting to miss the spontaneity and ‘newness’ that came with first year orientation. So, you’ve been wanting to meet more people in your class year that you never had the chance to connect with in a low-commitment way.”
The underlying similarity that all three of these individuals possess is the desire to expand their social circles, as upperclassmen, but their uncertainty and insecurity towards navigating the social scene at their institution hinders their ability to take any action.